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Facebook Business – Useful Tips on Getting Started

In today’s society, marketing your products and advertising your business can be done by the push of a button. How is this possible? Social media networking is the key. With a number of social networking sites used by thousands of people every day, promoting products, advertising and regular news feeds about your business can be seen by both existing and potential customers.Probably the most used social networking site for a business to promote and advertise their products is Facebook. With over a billion registered users, businesses are sure to engage and attract new customers.Getting started is an easy to do process. Create a Facebook business page from the admin panel by logging into or opening a Facebook account. Additional Facebook business pages can be added if required.Once you have chosen a page template, customize it to suit your individual style. Add pictures or videos of products. Introduce your company with an explanation of what you sell, provide or produce. Upload a profile picture. This will aid customers in finding your Facebook business more easily.Promote your business related posts. Although this does cost a small fee, your post will be sponsored and appear in a higher position on newsfeeds. It is important to remember to update your posts regular. If you find this time consuming, then you can opt to schedule your posts to appear at set intervals. This is done through the clock icon in the bottom left of your business Facebook page, then selecting scheduled intervals between posts.Add Facebook hashtags to your Facebook business page. In doing so, you’re able to follow conversations and discover, what is being said about your business. Hashtags are also a means to engaging a wider audience for your business.When attracting people to your Facebook business page, it is important to keep your posts friendly, short and conversational. If selling a product, then a post with a brief description, picture and cost is all that is required. This allows room for questions on sales items to be asked by clients.Add your business location to your Facebook business pages. This appears on the timeline of your followers. Not only is this a way of promoting yourself, it also provides the location of your business.Use social plugins such as the like or share buttons on your page. The plugin buttons can be used to promote your business Facebook account by adding them to business cards, emails and monthly newsletters.If you are a new or small business considering a Facebook business page, it is important to remember the following:* Setting up and maintaining a business page takes time. Plan accordingly.
* Aim your business strategy towards social participation and goals.
* Get to know your client base
* Manage your posts frequently
*Respond to customer comments and questionsOne of the most beneficial aspects of having a business Facebook account is that you have a central place for your business to expand. Social media, is fast becoming, the new word of mouth approach to marketing a companies products.